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Privacy Policy

Last Updated: November 9, 2025

Your Privacy Matters: BFRI.DAY is committed to protecting your privacy. We collect minimal information, we don't sell your data, and we use industry-standard security practices. This policy explains exactly what we collect, why we collect it, and how we use it.

1. Introduction

Welcome to BFRI.DAY ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at bfri.day and any associated services (collectively, the "Service").

By using our Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Service.

2. Information We Collect

2.1 Information You Provide Directly

We collect information that you voluntarily provide to us when you:

2.2 Information Collected Automatically

When you visit our Service, we automatically collect certain information about your device and usage patterns:

Usage Data: We collect information about your interactions with our Service, including:

Device and Technical Data: We collect technical information such as:

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience and collect usage data. Cookies are small data files stored on your device that help us remember your preferences and understand how you use our Service.

Types of cookies we use:

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of our Service.

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 To Provide and Maintain Our Service

3.2 To Improve Our Service

3.3 To Communicate with You

3.4 For Advertising and Monetization

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. However, we may share your information in the following limited circumstances:

4.1 Service Providers

We share information with third-party service providers who perform services on our behalf:

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas, or government regulations).

4.3 Business Transfers

If BFRI.DAY is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Service before your information becomes subject to a different privacy policy.

5. Affiliate Disclosure

BFRI.DAY participates in affiliate marketing programs. When you click on certain links on our Service and make a purchase, we may earn a commission at no additional cost to you.

How affiliate tracking works:

Our affiliate relationships do not:

Current affiliate partners include Walmart, Target, Best Buy, Amazon, and others. This list may change over time.

6. Third-Party Advertising

We display advertisements through Google AdSense and potentially other advertising networks. These ad networks may use cookies and web beacons to collect information about your visits to our Service and other websites to provide advertisements about goods and services that may be of interest to you.

We do not have access to or control over the cookies used by third-party advertisers. You can opt out of personalized advertising by visiting:

7. Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

8.1 General Rights

8.2 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

8.3 European Residents (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):

Legal basis for processing: We process your information based on:

To exercise any of these rights, please contact us at privacy@bfri.day.

9. Children's Privacy

Our Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we discover that we have collected information from a child under 13, we will delete that information promptly.

10. International Data Transfers

BFRI.DAY is based in the United States. If you access our Service from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our service providers operate.

By using our Service, you consent to the transfer of your information to the United States. We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy.

11. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention periods:

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

We encourage you to review this Privacy Policy periodically. Your continued use of our Service after changes are posted constitutes your acceptance of the updated Privacy Policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: privacy@bfri.day
Website: https://bfri.day

We will respond to your inquiry within 30 days.


Note: This Privacy Policy applies only to information collected through our Service and not to information collected offline or through other websites that we do not operate, even if those websites are linked from our Service.

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